Tanacetum coccineum aka Persian Daisy

Tanacetum coccineum, also known as painted daisy or pyrethrum, is a bushy, herbaceous perennial that belongs to the Tanacetum genus, which consists of approximately 160 species of flowering plants in the Asteraceae family. Native to various regions in the Northern Hemisphere, these plants, commonly called tansies, are known for their aromatic properties. The name tansy can specifically refer to Tanacetum vulgare, also called common tansy or garden tansy. The generic name Tanacetum derives from Botanical Latin and means 'immortality', as tansy was once used to repel vermin by placing it between burial sheets. Other well-known species in this genus include costmary (T. balsamita) and feverfew (T. parthenium). Tanacetum coccineum is a perennial herb that can reach heights of 2-3 feet. It forms a clump of ferny foliage and produces daisy-like flowerheads, which can be single or double and measure up to 6cm across. The flowers have red, pink, or white ray florets surrounding a yellow center disk. These vibrant blooms attract pollinating insects and can also be used for cutting. The plant's leaves are alternately arranged, deeply lobed, and may have toothed edges. The stems are erect and may be hairy or hairless in texture. The fruit is a ribbed, glandular cypsela with a pappus on the end.